Homestrings evolves to Movement Capital – a letter from Eric, CEO and Founder


We began as Homestrings, a small idea with a big mission, to facilitate African Diaspora investment and make a difference back home. It was born of my frustration at being unable to invest in the mining industry privatisation in Guinea, where my father had worked his entire life.

I was not alone. Thirty million Africans live abroad and carry in them the desire to participate in Africa’s growth story. Since we began in 2012, our 5,000 members have helped raise $25M of investment in 35 deals across 12 countries in Africa. Now it’s time to take our mission to the rest of the world’s Emerging Markets.

With the launch of Movement Capital, we plan to take our mission to the 250 million Diasporans globally and include a broader community of people who are keen to invest with Purpose, Passion and for Profit in Emerging and Frontier Markets. There is a $2.2 trillion funding gap among SMEs in Emerging Markets, so we have a lot of work to do. We hope you will join us in order to support companies and projects which aim to generate returns and regenerate regions, because that way everybody wins.

This is an Open Beta launch, so take a look around and let us know what you think. We’re continually working to improve things and will be adding many new features during the short term but now is the time we’d love to hear from you.

We are excited about the new investment opportunities on the platform. We also have a robust pipeline for 2017. Many companies still have roots in Africa but we now have several EIS eligible investments, with operations spanning from Brazil to Malaysia. There is hopefully something of interest for you, across FinTech, Education Tech, Music Streaming, eco-friendly Luxury goods, ethically sourced Healthfood & Beauty, Boutique Hotels and even the Uber of tractors in Africa!

Full investment functionality will follow soon in 2017. As you log onto our new site, it may take a moment to sign up again. Your early support is a vital factor in us reaching a successful new launch.

Let me know what you think via and if you know others who would appreciate this early opportunity, please feel free to spread the word.

Thank you for sharing this with me. I’m thrilled that you’re a part of our mission that is Movement Capital.

Best wishes


Eric Guichard

Eric Guichard

Eric Guichard is the Founder and Chief Executive Officer of Homestrings. Eric was born in Brooklyn, NY of a Guinean father (West Africa) and an American mother. He spent 20 years growing up in poor rural Guinea, going to primary and secondary school in Fria and then Conakry, the capital.

Eric deeply understands that burning desire to make a difference, when you are so far away from loved-ones, and the limitations of currently available investment options that really make an impact and are profitable. That understanding has led to Homestrings – a contraction of Homesick and Heartstrings.

Eric is also currently Chairman and Chief Executive Officer of GRAVITAS Capital Advisors, Inc. an asset management firm he founded in 1996 ( GRAVITAS Capital advises global and sovereign institutional assets. He runs the Sovereign Solutions Practice which includes innovative macro solutions such as the Sovereign Debt Redemption Fund Ltd and the Pension Support Fund Ltd. Eric also manages GRAVITAS’s Tactical Allocation Fund, LLC.

He received a 2009 Risk Innovator Award for Finance from Risk & Insurance Magazine. Prior to GRAVITAS Capital, Eric was portfolio manager at the World Bank (1990-1996) where he also served as technical adviser to sovereign and multilateral institutions worldwide. Eric is a graduate of the University of Dakar (Cheikh Anta Diop), in Senegal; of Duquesne University in Pittsburgh; and of the Harvard Business School, where he earned his MBA (World Bank Scholar and Harvard Fellowship award.) Eric lectures internationally and has published articles on global finance and risk management. He lives in Washington, DC with his family.

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